When you start a Google Ad Search campaign, everything starts with keywords. When you search for specific things in the search box of any search engine such as Google,
It is surprising how many Google Ads accounts we have reviewed, where conversion tracking has not been set up. Upon looking at the account, there is very little one can
Are you running Google Ads campaigns, and you are struggling to make it work for you? Maybe you’re reaching the wrong audience and struggling to identify where to improve your
There are a number of factors that go into online advertising. You’ve got many ad formats to choose from when choosing how to reach your target audience. However, what if
In short: Digital marketing comprises of any kinds of marketing over the internet. There are many aspects to online/internet marketing, ranging from the most old school, namely SEO or Search Engine Optimization, to
